---
title: "OnDemand Webinar:  5 Ways to Succeed with AI in Marketing"
description: Discover how generative AI can revolutionize your campaigns and gain valuable insights from industry experts. Don't miss out, watch now!
---

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![INV_DS_Jan24_ODW Hero](https://go.inverta.com/hs-fs/hubfs/INV_DS_Jan24_ODW%20Hero.png?width=1200&height=470&name=INV_DS_Jan24_ODW%20Hero.png "INV_DS_Jan24_ODW Hero")

# ⏪ On-demand webinar: 5 Ways to Succeed with AI in Marketing

Uncover the untapped potential of AI in marketing with this captivating on-demand webinar. Immerse yourself in the transformative capabilities of generative AI and learn how to harness cutting-edge tools to create impactful campaigns. Our presenters will provide invaluable insights on how Gen AI can analyze competition, identify key personas, and craft testable content in a variety of formats. Don't miss out on the secrets to success with AI in marketing – tune in to the webinar now!

## Presenters

- Kathy Macchi, EVP Innovation, Inverta
- Brian Schmid, Senior Consultant, Inverta
- Christine Polewarczyk, SVP Product Marketing and Research, PathFactory

Inverta's Privacy Policy can be found [here](https://inverta.com/terms-service-privacy-policy/). 

#### What We Do

- [- B2B Strategy and Campaign Planning](https://inverta.com/what-we-do/strategy-and-planning/)
- [- Operational Marketing Consulting](https://inverta.com/what-we-do/operational-consulting/)
- [- Activation Services](https://inverta.com/what-we-do/campaign-management-and-agency-services/)

#### Meet the Team

- [Here are the folks who make the magic happen.](https://inverta.com/your-team/)

#### Thought Leadership

- [- Blog Articles](https://inverta.com/thinking/)
- [- Change Agents Video Series](https://inverta.com/change-agents)
- [- Vantage: Perspectives from Inverta](https://inverta.com/)

[Follow us on Facebook](https://www.facebook.com/InvertaGroup/) [Follow us on LinkedIn](https://www.linkedin.com/company/inverta-group) [Follow us on Twitter](https://twitter.com/invertagroup) [Follow us on Instagram](https://www.instagram.com/invertagroup/) 

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